What Can I Do To Grow My List Faster?

| Posted in List Building

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What Can I Do To Grow My List Faster?

Although bringing traffic to your web site is really fundamental, it is not going to mean very much if they visit you one time and never come back.  To keep them interested in you and your offers, you need to add them to your following. Put differently, you need them on your mailing list.  That way you will be able to present them with useful information, build a relationship of trust, and market your spectacular products to them.

Have an opt-in box above the top fold of your website.  That way those who land on your web site will see the box without being forced to scroll down.  You’ve a greater probability of capturing them this way, because people frequently just spend seconds to a few minutes on a website and do not want to hassle with scrolling down.

You might feature an opt-in box, but what is it for?  It should be there to offer something free, irresistible, and useful to your target market in exchange for their email address.  People are savvy on the web these days so you’ve got to bring your “A” game.  You would like to give value so that people think, “Wow, this guy knows his stuff.  I am going to follow him and see what else he knows.”   The offer ought to be irresistible since you know something they may not and this could help them out.  These are hungry people, targeted people, people who just might purchase from you.

A different path to build your mailing list is to provide a free product in a giveaway event. The premise here is to offer something useful and if people perusing the giveaway event like the appearance of your product and your squeeze page, they’ll opt-in to get said product.  Now, these opt-ins are not necessarily intending to remain on your list.  They may opt in for the free gift and opt right out again.  Initially you feel rejected by these freebie searchers, but it’s better they get off your mailing list right away or they will be the ones screaming “spam” on whatever e-mail you send them in the future.

It is true that people who join your list for the freebie in the giveaway are in all likelihood not targeted buyers, a few will be.  It is a numbers game; 700 people snapping up your product at a giveaway and 300 of them opting out the following month still provides you with 400 targeted likely buyers.  And that’s 400 people on your mailing list you did not previously have, right?

Another way to grow your subscriber base is to arrange a Warrior Special Offer (WSO) on the Warrior Forum and rather than selling a product you have created, offer it free of charge with opt-in.  Marketers do this to not just build their lists, but to get testimonials and feedback that will help them make their product better.  Many of these people could just be seeking the next free thing, but they also wind up learning from you and will be your loyal supporters.

These three ideas, having an opt-in enticement, joining giveaways, and offering a product for free on the Warrior Forum, are just a few of the ways you are able to build your subscriber base.  Remember, generating a big list isn’t an overnight thing for a comparatively unknown marketer; it will represent an ongoing but worthwhile process.

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Comments (6)

Just read your post again and this time the Warrior Forum idea really hit me.

That’s such a good idea.

I’m developing a web service for people to create physical information products like DVD’s and CD’s.

I’m going to offer it as a free beta service for users to give feedback and help improve the product.

Promoting this on Warrior Forum …. Why didn’t I think of that.

Thanks
John

Byron,

Hi. Totally agree that building a list does not happen overnight.

Due to circumstances beyond my control I have not been able to visit very many blogs but have really done so over the last few days.

I definitely agree we need to visit other team members’ blogs and I have been blown away by what I have found.

I also agree we need to visit other Blog posts as well.

I am so glad I stopped by and found your postings to be most informative.

Cheers

Carol

Byron,

Great reminders on traffic. I can tell you the WSO route really works. even a $1 WSO.

But I just did a copywriting one and got slammed.

Great way to make hundreds of dollars too.

Cheers,

Rob

Hi Byron –

Great post brotha! As per your advice, I will be heading over to the Warrior Forum to post an offer soon. But I would also like to hear how the Warrior Forum offers have helped you with your list. Maybe a follow up blog post in a few weeks? I look forward to following your success!

Thanks, Byron!

Paul

Hi Byron,

I think you hit the nail on the head when you said generating a list isn’t an overnight thing.

I’ve found that when I was on vacation and unable to blog, or post comments, I got no traffic. So I’m following the technique suggested by Matt Wolfe, to try and comment on 10 students blogs a day and 2 non student blogs.

I’ve also found that only active bloggers respond and check out my site.

This directly supports what Alex Jeffreys was saying about seeking out the blogs with the most traffic.

It’s also important not to become reliant on fellow students to generate your traffic, which is why it’s important to try and visit non student blogs and to understand what information people are looking for in social communities.

Find that out, post a blog on that subject (with keywords) and it should generate direct search engine traffic for you.

Speak soon,
John

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